In June 2023, Advisor Group, one of America’s largest providers of wealth management solutions, unveiled its new identity as Osaic.
Jim Campbell, owner of Honeymoons.com, recently shared his business journey in an Entrepreneur.com article, highlighting the transformative effect of acquiring a premium domain name.
Our guest for this episode is Itamar Bar, founder and chief strategy officer known for his expertise in performance-driven growth hacking.
The majority of companies (276 out of 505) have opted for exact brand match domain names, which ensures their brand protection and fosters trust among customers and business partners.
In May 2023, Cinedigm, a well-known American entertainment company, rebranded to Cineverse, a name derived from its flagship streaming service, Cineverse, launched on September 15, 2022.
With the start of the new year, 2024, AcelRx Pharmaceuticals announced a rebrand, changing its name to Talphera.
The business also switched to the exact brand match domain, Levata.com. This acquisition is a key element of the company’s digital strategy, providing a succinct and memorable online identity.
As part of its rebrand, HerKey secured the exact brand match domain, HerKey.com. This strategic move is pivotal for building a strong online presence and fostering future growth.
The acquisition of Mercu.com elevates Mercu’s market presence and broadens its reach, making it more attractive to a diverse, global audience.
Incentive Solutions, a leading channel marketing and sales solutions provider, has rebranded to Extu, after its acquisition by Capstreet and subsequent merger with OneAffiniti.
In late 2023, Larsen revealed the company’s rebrand to Webtop, transitioning to the exact brand match domain Webtop.com.
The upgrade to Close.com helped refine the company’s brand identity, responding to the natural shift in how people refer to the company – from “Close.io” to simply “Close.”