SB RSSWooCommerce, a leading open-source ecommerce platform, has revealed its rebrand to Woo. This simplistic identity resonates with many of the customers who have long referred to the brand as ‘Woo’. With this rebrand, the company aims to strengthen its market presence, adopting a name that reflects the innovation and reliability of the ecommerce solutions it […]
Citizen, a UK-based leading provider of payment services, has rebranded to Yaspa. The change comes as a strategic move to reflect the company’s evolving role in the fast-growing world of paytech.
As 2023 comes to a close, one movie shines brightly in the world of cinema. Whether you’re a fan or not, it’s hard to deny that the Barbie movie has made a significant impact in record time.
High Voltage Partial Discharge or HVPD, developer of championed cutting-edge products for asset condition monitoring, has rebranded to Monitra. With this rebrand, the company aims to align with its expanded capabilities and vision for the future.
Skyfii, an AI data analytics company, has rebranded to Beonic. The rebrand aims to better reflect the company’s transition to a data analytics company powered by improved AI and machine learning capabilities.
Choosing a good name that customers can easily remember and that really represents what the company does can help it stand out and attract attention in a busy and very competitive market.
Fido, a digital risk decisioning platform, has transformed its brand identity with a rebrand to Trustfull. The platform assists businesses from various sectors in assessing risks, ensuring a more secure online environment.
WellnessSpace Brands is embarking on an exciting new journey, reimagined and reborn from its original identity, HydroMassage. With a rich 30-year legacy as a pioneer in hydrotherapy, the brand is evolving, embracing a broader mission to enhance holistic wellness for mind and body.
Our guest for this episode is Mark Gunnion, widely recognized as “the Naming Guy.” Mark is a seasoned naming consultant working with clients and agencies to create unique and memorable name ideas.
In 2020, CarCare To Go set out on a mission to revolutionise the way people care for their vehicles. Founded on the idea that vehicle maintenance should be as convenient as ordering groceries online, the company quickly gained popularity for its innovative approach to car repair services. In September 2023, CarCare To Go announced a rebrand, unveiling its new identity as Roda.
Among the domain extensions favoured by the companies in the list, .com emerges as the most prevalent choice, with 350 out of 523 opting for it.
Ceridian’s decision to rebrand as “Dayforce” is a strategic move that demonstrates the power of naming your main service as your brand name.
