SB RSSFormerly known as World Archives, the industry-leading archive of historical newspapers is now known as Storied, the next generation of family history.
Today, we will take a look back at one of the most notable rebranding successes in corporate history – the transformation of daPulse into monday.com. The company’s rebranding efforts helped to reposition the brand and drive significant growth, making it a prime example of how rebranding can be a powerful tool for companies looking to expand and evolve their business.
In August 2022, Moniepoint raised $50M in a Series B funding round and was recognized as a top global fintech by CBInsights. The rebranding to Moniepoint reflects the success of its flagship product as the go-to digital banking solution for businesses in Nigeria.
In 2022, the well-established company Anthem Inc, with 78 years of history, made the decision to rebrand and become Elevance Health. The process of rebranding can be a daunting task for any company, but for Elevance Health, the decision to change their name was driven by the need to better align with their core values and mission.
The switch to Going.com represents a shift in the company’s focus from just finding deals on flights to providing a comprehensive travel service for its customers.
Founded in 2018, Howdy (formerly Austin Software) specializes in connecting top software engineering talent from Latin America with innovative tech employers in the United States.
AngelList, the online investment platform and venture community, has announced that it has officially spun off its startup employment service, AngelList Talent, into a standalone company called Wellfound. The spin-off allows AngelList to focus on its core business of connecting startups with investors, while Wellfound can expand its mission to connect startups with top talent.
PsiOxus Therapeutics is a clinical-stage oncology company that is dedicated to improving the lives of individuals living with cancer through its innovative Tumor-Specific Immuno-Gene Therapy (T-SIGn®) platform.
Falck Renewables is a global renewable energy company that develops, designs, builds, and operates installations that generate clean energy. The company announced in November 2022 that it will be rebranding as Renantis, marking the start of a new chapter for the company. This comes after the company was acquired acquisition by institutional investors advised by J.P. Morgan through Green BidCo S.p.A. and subsequent delisting.
College Nannies and Sitters has rebranded to Jovie, a move that aims to better represent the company and its community of caregivers. The new name, Jovie, represents the company’s commitment to creating a more positive and seamless experience for families seeking childcare and caregivers seeking employment.
The rebranding of Amerigroup Maryland to Wellpoint brings a new level of dedication to being a trusted partner in health for Maryland Medicaid managed care members.
BELIGAS is a social enterprise that was founded in June 2020 during the peak of the pandemic crisis. Their mission is to empower those who have lost their jobs during the lockdown by providing them with cooking gas. Over the past two years, the company has evolved from a simple home gas delivery service to a multi-service provider used by 17,000 monthly customers at its peak.
