Tsani Gramatikova
Tsani Gramatikova
Helping entrepreneurs make informed decisions about their brands with the team at MarkUpgrade.com and SmartBranding.com. Mother of a curly little (part-time) angel, one-eyed Bernese mountain dog, and two rescue pups. Married to a cool guy and his Harley. Feel free to reach out for advice on any of the above topics.

StopBox USA Strengthens Its Online Presence and Prevents Traffic Loss with StopBox.com

This investment enhances brand recognition by securing a shorter, more intuitive web address that aligns perfectly with the StopBox® trademark.

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The History of Wine.com: The Rise of an Online Wine Powerhouse

Wine.com stands as the largest online wine retailer in the United States, a success built on a category-defining domain name and decades of industry innovation.

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From M1Finance.com to M1.com: A Journey Toward a Timeless Brand

A valuable domain like M1.com enhances memorability and ease of use, exudes authority and professionalism, minimises customer errors, and simplifies the overall user experience.

By Tsani Gramatikova 0 Comments 3 min read Continue reading

.AI No Longer Wows? Endorsed Adapts with a .COM Upgrade

Endorsed upgraded from Endorsed.ai to its Exact Brand Match (EBM) domain, Endorsed.com, in August 2024.

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Apollos Levels Up: Upgrading from .app to .com to Build Stronger Church Communities

The upgrade to Apollos.com instantly boosts credibility, which is especially important for a platform serving church communities.

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From AaruAaru.com to Aaru.com: A Clearer, Stronger Brand for an AI Innovator

With Aaru.com secured, the company has strengthened its credibility, streamlined its online presence, and made it easier for users to access its platform.

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Monthly Funding Report: January 2025 Funded Startups and Their Domain Name Choices

The .com extension remains the top choice among the monthly funding companies, with 416 using it for its global recognition, trust, and ease of access, making it the preferred option for businesses aiming for credibility and market leadership.

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From Local Excellence to Global Impact: ACONS Expands with Acons.com

DNJournal reported ACONS’ domain upgrade from Acons.vn to the Exact Brand Match (EBM) Acons.com, enhancing its international reach and brand recognition.

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Railway’s Next Stop: Upgrading to Railway.com for a Stronger Digital Identity

Railway upgraded from the Railway.app to the EBM Railway.com, strengthening its brand recognition, credibility, and market reach.

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Renewable Energy Companies and Their Domain Name Choices

Renewable energy companies prioritise .com domains to enhance brand recognition and user confidence.

By Tsani Gramatikova 0 Comments 12 min read Continue reading

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