rebranding Archives

Kolonial.no rebrands to Oda

Since Kolonial.no has developed the world’s most efficient online store for groceries, it has decided it is time for another step forward.

Entercom rebrands to Audacy

After more than 50 years as Entercom Communications, the Philly-based national radio giant is changing its name to Audacy.

Reckitt Benckiser Rebrands to Reckitt

The British manufacturer behind Lysol, Clearasil and Durex, announced it would rebrand itself and be known simply as Reckitt (which is the only name most people ever called it anyway).

Angie’s List rebrands to Angi

In an attempt to highlight the other housing-related businesses and services under their umbrella, Angie’s List rebranded as Angi in March 2021.

SocialSurvey rebrands to Experience.com

The switchover from SocialSurvey.com to Experience.com has happened in February 2021. The company upgraded its domain from SocialSurvey.me to SocialSurvey.com, and finally to Experience.com.

Massdrop Rebrands to Drop: From Niche Site to Global Brand

Why did MassDrop.com drop the “mass” from its name? Find out about the reasoning behind this great brand upgrade.

2010 - 2020 a Decade in Domains part 2 - Brands rebranded

In the first part of our research, we covered brands who simplified their names and those who went for a complete rebrand. Next, we will have a look at businesses that picked short and descriptive names.

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