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Detect Thinks Big, Invests in Detect.com

Upgrading from DetectNow.com, the company acquired the EBM (Exact Brand Match) domain Detect.com in March 2021.

Names with stories: The story behind SaveToFuture.com

In this interview, we have a chance to ask Mr. Sergey Zubkov about his idea for starting SaveToFutre, what is the value and importance of owning an exact brand match domain name, and why protecting a client’s personal data is so important to their business.

Reckitt Benckiser Rebrands to Reckitt

The British manufacturer behind Lysol, Clearasil and Durex, announced it would rebrand itself and be known simply as Reckitt (which is the only name most people ever called it anyway).

Names with stories: The story behind VersusGame.com

To get a deeper insight into the story behind VersusGame.com, we talk with John Vitti, CEO of Versus Game, about the origin of the company name, their domain name choice, and why consistency is the key to business success. What is the story behind VersusGame? I remember the office culture and how everyone would gather around […]

Angie’s List rebrands to Angi

In an attempt to highlight the other housing-related businesses and services under their umbrella, Angie’s List rebranded as Angi in March 2021.

Linktr.ee Catches up with the Brand's Success Investing in Linktree.com

LinkTree was created in 2016 when brothers Alex and Anthony Zaccaria teamed up with their friend, Nick Humphreys, and the site was created in six hours. They had no clue that LinkTree would grow into a platform with a much bigger vision.

Names With Stories: The story behind ExplodingTopics.com

Brian Deen, the Co-founder of Exploding Topics, talks about their rebranding from Trennd to ExplodingTopics, why a brand name is super important for any brand and what are the most 3 important things in the world of business.

MyChewy.com upgrades to Chewy.com

From Mr. Chewy to MyChewy to Chewy.com – learn more about the story of that startup from idea to IPO.

Then and Now: How Branding and Marketing Have Changed

Let us take a look into the past and see how things were done, how we do them now, and admit that, sometimes, not old days were better.

A Lucky Year for Chinese Brands

A New Chinese Year is about to start, and we are using it as an excuse to take a deeper look at Chinese brands and e-commerce trends.

Massdrop Rebrands to Drop: From Niche Site to Global Brand

Why did MassDrop.com drop the “mass” from its name? Find out about the reasoning behind this great brand upgrade.

Names with stories: The story behind Desktop.com

Rolf Larsen, CEO and founder of Desktop.com, talks about his source of inspiration for starting the brand, the name Desktop.com, and what can we expect from them in the coming period.

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