Massdrop Rebrands to Drop: From Niche Site to Global Brand
Why did MassDrop.com drop the “mass” from its name? Find out about the reasoning behind this great brand upgrade.
January 2021 recap: Which brands and domains made headlines
January is over! Let us review some of the most interesting branding and domain news we observed in the past 31 days.
Your domain buying cheat sheet
While we can’t necessarily take all the pressure of making a good choice away, we have put together some tips that may make your life a tiny bit easier.
From TheFacebook.com to Facebook.com to FB.com
Was Facebook always Facebook? Find out more about the story of the brand and the domain names they own.
How big brands transformed after upgrading their domains
A series of stories highlighting how businesses transformed after upgrading their domains.
Names with stories: The story behind Vivaldi.com
In this interview, we had a chance to ask Jon why he quit Opera and founded Vivaldi, what is the value and importance of owning a premium exact match domain such as Vivaldi.com, and what has been the effect of having it for his brand.
Names with stories: The story behind SickWeather.com
In this interview, Graham talks about his brand, the origin of the name SickWeather and how putting the right domain name strategy in place enhances your marketing efforts.
Empowering you to make the right choices for your brand
At SmartBranding, our goal is to help entrepreneurs create and grow strong, memorable, and meaningful brands online. We started out with MarkUpgrade, where we help businesses secure the best domain names for their brand. Through our interactions with thousands of people from all walks of life, we realized that many entrepreneurs lack the information and […]
What makes premium domain names strategic assets?
Discover why choosing the right domain name is essential for your business, how it serves as a strategic asset, enhances brand recognition, credibility, and long-term growth.