Hello and welcome to our April 2021 recap, a blog post where we provide you with an overview of the most relevant branding, naming and domain name news we observed in the past 30 days.

This German startup upgraded its domain name from CopeCart.com to the EBM (Exact Brand Match) domain Cope.com.

Founded in 2019, Geneva started off with the domain name GenevaChat.com. Around February 2021, the startup finally upgraded to the EBM (Exact Brand Match) domain Geneva.com.

Spline upgraded its domain name from Spline.design to the EBM (Exact Brand Match) Spline.com in April 2021

Launched in 2012, the company started out on the domain name Plaid.io and they upgraded to the EBM (Exact Brand Match) Plaid.com in December 2013.

Since Kolonial.no has developed the world’s most efficient online store for groceries, it has decided it is time for another step forward.

Welcome to the third month of the year! Let us review some of the most interesting branding and domain name news we observed in the past 31 days.

Choosing your company’s moniker is one of the most important decisions you’ll make when you start a new brand, so we discuss with Mark Gunnion the trends and best practices around naming a company.

On March 2nd, Wise announced that the company is moving its brand from TransferWise.com to the EBM domain name Wise.com. Wisely, right?

In an attempt to highlight the other housing-related businesses and services under their umbrella, Angie’s List rebranded as Angi in March 2021.