LinkTree was created in 2016 when brothers Alex and Anthony Zaccaria teamed up with their friend, Nick Humphreys, and the site was created in six hours. They had no clue that LinkTree would grow into a platform with a much bigger vision.
UrbanCompass rebranded to simply Compass and secured the exact match brand domain name. Find out the reasoning for the brand upgrade.
Only a few months ago, in March 2021, this company had raised $59 million. Front has recently invested in the EBM (exact brand match) domain name Front.com, upgrading from FrontApp.com.
From Mr. Chewy to MyChewy to Chewy.com – learn more about the story of that startup from idea to IPO.
AHEAD upgraded its domain name from ThinkAhead․com to the EBM domain Ahead.com in February 2021.
Tesla Motors upgraded to Tesla to match the company’s wider offering. Find out more about why Elon Musk invested $11 Million in a domain name.
Why did MassDrop.com drop the “mass” from its name? Find out about the reasoning behind this great brand upgrade.
Was Facebook always Facebook? Find out more about the story of the brand and the domain names they own.
The company has been using the Rapchat․me domain, before having acquired Rapchat.com.
In 2020, the company upgraded from Mural.co to the EBM (Exact Brand Match) domain Mural.com. Here’s the story behind this upgrade.
In April 2020, Accor acquired the domain All.com upgrading from all.accor.com subdomain. Clearly the shorter the name the easier it is to remember. And the easier it is to remember then the more likely customers will go to the right website.
