SmartBranding Team
SmartBranding Team

SmartBranding Interview Guidelines

Basic Interview Introduction About the series:  Our podcast has spotlighted 240+ entrepreneurs, helping them engage with old leads, and attract new listeners. Benefits: Topics: Our audience consists of entrepreneurs, marketing professionals, and investors. We want to uncover your experience, entrepreneurial story, struggles and how you’ve overcome them. If relevant, we bring up branding, naming and domain names […]

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The Founder of Clothia Talks About Branding, Sustainability, Taking Fashion Risks and Web3

Our interview series Names with stories continues its journey with a great brand name – Clothia. Clothia is an online marketplace presenting the top up-and-coming fashion designers in the area of accessible luxury. The founder, Elena Silenok, shares more about the idea behind the brand, how it has evolved over time and what new and exciting is on the horizon for Clothia.

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Names with stories: The story behind EmailOctopus.com

EmailOctopus was founded in 2014 to help anyone with an audience grow. Their mission is to provide email marketing that’s simpler, more intuitive, and better value. We talk with Jonathan Bull, co-founder and CEO of EmailOctopus, about the origin of their brand name, why they picked EmailOctopus.com as a domain, and what is new and exciting in […]

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Names with stories: The story behind EntrepreneursHQ.com

Liam Austin from Entrepreneurs HQ talks about the origin of the brand name, why they picked entrepreneurshq.com as a domain name, and their future plans. Why Entrepreneurs HQ? What do you do and how does your brand name fit into it? I’m a lifelong entrepreneur and virtual event strategist. I’ve organized and been the host […]

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Biometrics and Face Recognition Companies and Their Naming Choices

Overview Facial recognition is biometric software that compares and analyzes patterns based on the subject’s facial characteristics to identify, recognize, and authenticate them uniquely. According to a recent Mordor Intelligence report, the facial recognition market was worth $3.72 billion in 2020 and is expected to reach $11.62 billion by 2026, with a CAGR of about […]

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How SmartGlamour is causing a shift in the fashion industry - interview with founder Mallorie Dunn

SmartGlamour is an affordable, inclusive, and customizable ethical clothing line for people of all shapes, sizes, heights, ages, identities, and styles. We talk with founder Mallorie Dunn about her journey, branding choices, and what’s next for SmartGlamour. Why SmartGlamour? What do you do and how does your brand name fit into it?  SmartGlamour is a […]

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Crypto.com Arena - The Start of a New Era

Thursday night, the 23rd December 2021, marked the end of an era –  The Staples Center, home of the Lakers and Clippers from 1999-2021, from now on will go by the name of Crypto.com Arena. AEG, the owner and operator of the arena, announced the agreement with Crypto.com last month, saying in a statement that the deal […]

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10BabyGear Rebrands to MotherhoodHQ

Finding the perfect product for a newborn can be a hard task for parents. There is a lot of information available online but it can often be vague, biased, and confusing. 10BabyGear – an Amazon affiliate website – has been helping mothers choosing baby products and looking for baby care guides for years. Recently the […]

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Global SaaS Logistics Leader Stamps.com Becomes Auctane

Five months after being acquired by  Thoma Bravo for $6.6 billion in cash, the e-commerce postage company Stamps.com Inc announced that it will adopt “Auctane” as its new corporate name. Stamps.com is a leader in commerce fulfillment software. Founded in 1996, Stamps.com was one of the first companies to offer postage online, allowing users to […]

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Falcon Edge Capital Rebrands as Alpha Wave Global

Falcon Edge Capital has closed the first tranche of its new $10 billion vehicle an announced a rebrand as Alpha Wave Global. They have secured alphawaveglobal.com for the new brand. The fund is focused mainly on backing growth-stage startups in the range of $50 million to $150 million. But in recent years, through its fund called […]

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