naming

Names with stories: The story behind Catalytic.com

Sean Chou, CEO and co-founder of Catalytic, on why buying the right domain name should be a priority for startups.

Names with stories: The story behind Upvoty.com

Mike Slaats, the founder of Upvoty, shares his best advice to entrepreneurs who are wondering whether to invest in the perfect domain match for their brand.

12 Brand Experts And Entrepreneurs Share Their 2019 Business Naming Tips

We asked 12 brand experts and entrepreneurs to share their best advice on how to create a brand name, and here’s what we have learned.

Names with stories: Peter Coffee, VP for Strategic Research at Salesforce, on names, domains and the IOT

Peter Coffee, VP for Strategic Research at Salesforce, talks about brand names, why domain names are so important, and IoT.

Mural Upgrades From Mural.ly to Mural.co to Mural.com

In 2020, the company upgraded from Mural.co to the EBM (Exact Brand Match) domain Mural.com. Here’s the story behind this upgrade.

Names with stories: The story behind K2View.com

We had the pleasure to talk with Oren Ezra, Chief Marketing Officer at K2View, talks about the K2View brand and the role of a domain name in branding today.

Names with stories: The story behind Nexuslnc.com

Jessy Lai, Co-founder, Nexus Inc., talks about the origin of the brand name, their choice of domain name and why you shouldn’t rush into starting a company.

All.accor.com Upgrades to All.com

In April 2020, Accor acquired the domain All.com upgrading from all.accor.com subdomain. Clearly the shorter the name the easier it is to remember. And the easier it is to remember then the more likely customers will go to the right website.

Names with stories: The story behind Shipper.id

Jessica Hendrawidjaja, CMO of Shipper, shared the story behind the brand, its name, and why the domain name Shipper.id makes sense their business.

Names with stories: The story behind HushBlankets.com

In this interview, we discuss with Spivak, the Co-founder of Hush Blankets, the idea behind Hush Blankets, their brand name, what has changed since the pandemic started and much more.

Names with stories: The story behind Phrase.com

Kathryn Ross, brand manager at Phrase, was more than happy to share with us what were the reasons behind acquiring the domain Phrase.com, what effects they immediately noticed after the upgrade from PhraseApp.com and how the word “app” obstructed the brand from growing further.

Names with stories: The story behind Ruman.com.ar

Omar Ruman talks about his entrepreneurial journey, the domain name Ruman.com.ar, and why you should never give up on your dreams. What is the story behind Ruman? Ruman Consulting is the result of the evolution of three generations of entrepreneurs who were able to inherit the greatest of fortunes, knowledge, and curiosity. What I mean by […]

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