naming

Names with stories: The story behind Nexuslnc.com

Jessy Lai, Co-founder, Nexus Inc., talks about the origin of the brand name, their choice of domain name and why you shouldn’t rush into starting a company.

All.accor.com Upgrades to All.com

In April 2020, Accor acquired the domain All.com upgrading from all.accor.com subdomain. Clearly the shorter the name the easier it is to remember. And the easier it is to remember then the more likely customers will go to the right website.

Names with stories: The story behind Shipper.id

Jessica Hendrawidjaja, CMO of Shipper, shared the story behind the brand, its name, and why the domain name Shipper.id makes sense their business.

Names with stories: The story behind HushBlankets.com

In this interview, we discuss with Spivak, the Co-founder of Hush Blankets, the idea behind Hush Blankets, their brand name, what has changed since the pandemic started and much more.

Names with stories: The story behind Phrase.com

Kathryn Ross, brand manager at Phrase, was more than happy to share with us what were the reasons behind acquiring the domain Phrase.com, what effects they immediately noticed after the upgrade from PhraseApp.com and how the word “app” obstructed the brand from growing further.

Names with stories: The story behind Ruman.com.ar

Omar Ruman talks about his entrepreneurial journey, the domain name Ruman.com.ar, and why you should never give up on your dreams. What is the story behind Ruman? Ruman Consulting is the result of the evolution of three generations of entrepreneurs who were able to inherit the greatest of fortunes, knowledge, and curiosity. What I mean by […]

Names with stories: The story behind Fullcast.co

In this interview, Harry shared the story behind his brand, his naming strategy, and why he opted for the domain Fullcast.co.

Names with stories: The story behind Mealshare.ca

Jeremy Bryant, Co-Founder of Mealshare, talks about snagging the domain name Mealshare.ca, their business model, and making the world a better place.

Names with stories: The story of SolidBlock.co

Yael Tamar, CMO and Partner at SolidBlock, answered our questions about the idea for SolidBlock, naming, and the importance of having an online presence.

Names with stories: The story behind CaptainChocolate.com.au

Colin Green answered our questions on how was the idea for Captain Chocolate born, what was the reason he decided to name his brand “Captain Coffee” and why he changed it later to “Captain Chocolate”. Here, he shares lessons he learned along the way.

Names with stories: The story behind Captainfawcett.com

Richie Finney, Captain Fawcett’s founder, shares the lessons he’s learned along the way, from thinking about the brand name to finding product/market fit.

Zoom.us Upgrades to Zoom.com

As a lot of traffic was lost on users typing in Zoom.com, a domain they did not own, so the company decided to acquire Zoom.com in December 2018.

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