marketing

Ask Catherine About Social Media Marketing, Instagram for Consultants and Changes in Consumer Behaviour Over the Years

Meet Catherine Downes. Catherine has over 25 years of marketing and communications consulting experience, and she recently set up AskCatherine; where she helps entrepreneurs run successful marketing and communications without the huge resources of large corporations.

Theresa "Sam" Houghton on Content Marketing for Health Nerds, Authenticity, and Writing for the Right Audience

Today our guest is Theresa “Sam” Houghton. Sam is a writer at heart, certified health coach, and content creator that uses her expertise to bring a unique perspective to content marketing.

200+ Martech Companies and Their Domain Name Choices

Based on our analysis of the 220 martech companies, we have identified the following key naming and domain name usage highlights.

Whatagraph raised $7.2 million at the Series A funding round

Saas platform Whatagraph raised $7.2 million at the Series A funding round. Whatagraph is a Saas marketing platform.

What Big Brands Leverage NFTS

What big brands utilize NFTs to enhance their image, attract new consumers, interact differently with the existing ones, and create new sources of income?

James Buckley-Thorp, founder of Bequest, on how to make life insurance fun

James Buckley, the founder of BeQuest, on how to pick a good brand name for your brand.

Then and Now: How Branding and Marketing Have Changed

Let us take a look into the past and see how things were done, how we do them now, and admit that, sometimes, not old days were better.

Importance of Brand and Domain in Digital Marketing

As your brand name, along with the matching domain name, helps you differentiates your brand, we asked 9 experts for their advice on how to use a domain name in your digital marketing strategy. Here’s what they said.

Names with stories: The story behind SickWeather.com

In this interview, Graham talks about his brand, the origin of the name SickWeather and how putting the right domain name strategy in place enhances your marketing efforts.

How putting the right domain name strategy in place enhances your marketing efforts?

Acquiring the most expensive domain names as the cheapest way to market your business online.

Lexicon Branding – CMO Survey

CMO survey shows that developing effective brand names is getting harder and is more important in the digital economy.

How Color Psychology Affects Your Branding?

Color is a component that makes an influence, as is design and branding.

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