Timelessness is not an easy feat to achieve for any brand, but we’ve tried to put together some strategies that can set you on the right path.

Kathryn Ross, brand manager at Phrase, was more than happy to share with us what were the reasons behind acquiring the domain Phrase.com, what effects they immediately noticed after the upgrade from PhraseApp.com and how the word “app” obstructed the brand from growing further.

Jack Forbes, co-founder and CEO at PadPiper, talks with us what was the source of inspiration for the name PadPiper, how did he get the domain PadPiper.com and why having an online presence is essential for their brand.

Mondo announced it’s saying goodbye to the name “Mondo” in June 2016.