2010-2020 a Decade in Domains part 7 - Epic fails
Naming and branding are by far not easy, even for well-established global brands. Let’s have a look at some recent naming and branding attempts gone wrong.
2010-2020 a Decade in Domains part 6 - Generation Alpha of Brands
To get some understanding of the brands born in the last decade there is no better place to look at than the market they are growing up to serve. The generation born in the 2010-2020 period is almost literally born with a phone in their hands. They have no fear of technology, to the contrary […]
2010 - 2020 a Decade in Domains part 3 - Short and sweet: brands with short names
One word names for business are some of the quickest and simplest ways to have a lasting impact on your target audience, without leaving them tongue-tied. Rather than trying to describe the complex nature of your company in a handful of combined words, you refine your entire business essence down to a single word. It […]
What do owners of premium domain names say?
In this article, you will find some comments from entrepreneurs who have chosen to invest in a premium domain name for their business.
Names with stories: The story behind Reshuffle.com
Avner Braverman and Amir Shevat from Reshuffle answered our questions about their entrepreneurial journey.
9 things to know before you invest in that premium domain
Investing in a premium domain can be complex. To ensure you make the right decision regarding the name, price, and overall choice, here are nine essential tips to guide you through the process.
50+ entrepreneurs reveal what changed after getting their best domain name
This is what we found after compiling some quotes from entrepreneurs who have shared with the public what changed after they acquired their best domain name.
Should hyphens and numbers be used in domain names?
“When most people hear a brand name, they subconsciously create an image of a “straight” name (a name without special characters) in their minds.”