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"Golden domain name" or when you really believe in your idea
By Tatiana Bonneau access_time 1 min read

How much do you believe in Your business idea? Okay, we can’t deny, we all have ideas that keep us up at night. However, some people act on them, others find reasons and excuses not to. Mac Macleod had a vision for his startup. He had the conviction, he had the experience, there was only one part missing – the perfect domain name. Many entrepreneurs in his situation just compromise – get another one. Add a word, dash, different extension. But Mac didn’t. He was still a student, so cash was an issue. But that didn’t stop him either. In this video, Mac Macleod discusses his company’s rebranding to Carvertise and what it took to acquire the exact brand match domain name Carvertise.com.

Carvertise.com is now a global business, working in partnership with Uber, Lyft and over 300 other brands, with 350 000 drivers in their network.