In this research, we’ll take a closer look at the naming and domain strategies of some of the top mental health startups in the industry. We’ll examine how they’ve chosen their names, the message they convey and how they’ve used their domain names to enhance their online presence and build trust with their target audience. By analyzing the naming and domain strategies of these successful startups, we hope to gain insights that can help guide other mental health startups in their own naming and domain research.