Let’s explore why foodtech companies rebrand and look at some successful examples.
Google is modeling what modern digital strategy looks like. For businesses, the question is: is your domain helping your brand grow or just adding noise?
Backed by major investors like Portage Capital, BlackRock and Columbia Lake Partners, Marshmallow raised $90 million to expand beyond car insurance.
As part of the rebrand, Okeiro secured the Exact Brand Match (EBM) domain name Okeiro.com.
Moonshot’s move to Moonshot.com marks a powerful upgrade that reflects a step up in branding strength, authority, and user confidence.
The companies on the list show a preference for .com domains, with 368 out of 562 opting for this extension.
Ice Family has recently acquired the Exact Brand Match (EBM) domain, IceFamily.com, which now redirects to IceFamily.fr.
By securing Samba.com, the company boosts its online presence, reinforces brand consistency, and offers a smoother experience for its users.
After raising $10 million in September 2021, Banyan secured the Exact Brand Match (EBM) domain Banyan.com.
In 2024, Progesys secured its Exact Brand Match (EBM) domain name, Progesys.com, upgrading from Progesys.ca.
Out of the 50 companies on Fast Company’s 2025 list of the World’s Most Innovative Companies, 45 use .com domains.
The Exact Brand Match (EBM) domain GoGlobal.com reflects clarity, confidence, and long-term ambition.