domain names

Analyzing the subsidiary companies of Alphabet Inc.

We’ve decided to take a look at the brand identity of some of the companies that are part of Alphabet. What are their domains? How dedicated are they to creating a brand identity?

How big brands transformed after upgrading their domains

A series of stories highlighting how businesses transformed after upgrading their domains.

Names with stories: The story behind Great.com

What makes Great so great? We talk with Erik Bergman about his entrepreneurial journey.

How to name your business?

When you are just starting out, even before launching, the name you choose for your idea will affect how you, yourself, and your team see the project. Is it just a shot in the dark, so it really doesn’t matter what it’s called?

Names with stories: The story behind SickWeather.com

In this interview, Graham talks about his brand, the origin of the name SickWeather and how putting the right domain name strategy in place enhances your marketing efforts.

What makes premium domain names strategic assets?

Discover why choosing the right domain name is essential for your business, how it serves as a strategic asset, enhances brand recognition, credibility, and long-term growth.

The many lives of a domain name

A thriving domain is like a piece of digital real estate. Here is a typical path a domain name will take during its “life-cycle”.

Why domain names are so important for your startup's success

Does your domain name really matter?

Tatiana Bonneau shares her thoughts on the importance of domain names for startups.

Names with stories: The story behind Fair.com

Scott Painter about the origin of the brand name, his choice of the domain name and the process of acquisition, as well as brand leadership in the broader sense.

Names with stories: The story behind Anaxi.com

Founded by former Apple engineering manager Marc Verstaen and former CodinGame CEO John Lafleur, Anaxi brings more visibility to the development process. We discuss their brand, domain name, and business in this short interview.

Names with stories: The story behind Packet.com

Jacob Smith from Packet talks with us about the origin of the brand name, their choice of the domain name, and the process of acquisition, as well as their views for the future of Packet.

How putting the right domain name strategy in place enhances your marketing efforts?

Acquiring the most expensive domain names as the cheapest way to market your business online.

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