James Currier, General Partner at NFX, a seed-stage venture firm headquartered in San Francisco on names
Every business has a name, that’s quite obvious and we can all agree that you can’t have a nameless business. Where opinions divide usually is the importance that is given to a name. Over the last couple of years we have conducted numerous interviews with entrepreneurs sharing their brand name stories. We also launched a […]
Bjork Ostrom talks about blogging, entrepreneurship and branding
Bjork and Lindsay Ostrom are the founders of foodbloggerpro.com and pinchofyum.com. In just under 5 years the couple managed to build their hobby – a food blog – into a $300,000+ per year (and growing) online membership site. Now Bjork and his wife are on a mission to continue developing their business and teach other bloggers how to turn […]
Mathieu Sneep, founder of Tablevibe on branding in the Food and Beverage Industry
Food delivery apps offer convenience for customers, but have some downsides for restaurant owners. Commissions can get up to 40% and you inevitably lose some of the connection to your customers. Based in Singapore, Tablevibe is on a mission to help restaurants reduce their reliance on third-party delivery apps and get more direct orders and returning customers. We […]
Discussing Trademarks and Copyrights with Shane Rumbaugh
Shane Rumbaugh is an attorney in the United States who practices trademark, copyright and advertising law. He recognized a gap in the market wherein he felt “big law” rates were too expensive for smaller businesses and startups to affordably protect their brands. So, Shane started Rumbaugh Law PLLC to deliver the experience, polish and service associated with larger firms while charging small firm prices.
Cognitive Biases Applied to Domain Names
A cognitive bias by definition is a systematic error in thinking that affects how we judge the information we receive, and so the decisions we make as a result. We have that ability to create our own subjective reality based on our perception of the information input from the world around us. It is usually […]
Healthcare Unicorns in 2021 and Their Domain Name Choices
Overview The COVID outbreak has brought to light the health industry’s challenges and has focused investors’ attention on companies developing technology solutions aiming to make the sector more effective and efficient. More than $21.6 Billion have been invested in digital healthcare companies in the year 2020. In the first half of 2021, worldwide venture capital […]
Marque Luxury Announces $20 Million Funding
What is MARQUE and what does it do? MARQUE is a wholesale/B2B provider of authenticated pre-owned luxury handbags, small leather goods, accessories, watches, and jewelry. Who founded MARQUE? Quentin Caruana is the founder and president of MARQUE. How much has MARQUE raised? The startup has just secured $20 Million in funding to drive continued business expansion on an operational […]
Gemini Raises $400 Million in Growth Equity Funding Valuing It at $7.1 Billion
What is Gemini and what does it do? Gemini is an innovative platform that allows customers to buy, sell, store, and earn cryptocurrencies. Who founded Gemini? Gemini was founded in 2015 by Cameron and Tyler Winklevoss, twin brothers, which is partly why they named the brand Gemini. How much has Gemini raised? They just raised […]
Elder Care Startups and Their Domain Choices
83 elder care startups operate on exact brand match domains, thus making the most out of their marketing across channels and avoiding security risks.
Branding a product good for health with respect for our planet - the story of ODONTELLA
ODONTELLA is the producer of the world’s first marine microalgae authorized for human consumption. The ODONTELLA company was created in 2016 on the basis of the scientific and nutritional knowledge of Dr Alain Guillou. The CEO is Patrick de Bossoreille. ODONTELLA is developing a range of foods produced from marine algae and microalgae – a […]