Interviews

The value of a category killer domain: Interview with Yigal and Rinat Ben Efraim

STANDS4 started back in 2001 by husband and wife Yigal and Rinat Ben Efraim. This is the story behind the brand.

Names With Stories: The story behind ExplodingTopics.com

Brian Deen, the Co-founder of Exploding Topics, talks about their rebranding from Trennd to ExplodingTopics, why a brand name is super important for any brand and what are the most 3 important things in the world of business.

Names with stories: The story behind ArtDependence.com

To get a deeper insight into the story behind ArtDependence, we spoke with Dirk Vanduffel, the Co-founder of ArtDependence, about the origin of the brand name, his choice of the domain name and the role of content in their brand building strategy.

Names with stories: The story behind TECHVED.com

Neha Modgil, Co-founder & COO of TECHVED, discusses the brand name TECHVED, why securing the ideal domain TECHVED.com was important for the brand, and how did they become pioneers of digital transformation. What is the story behind TECHVED? TECHVED emerged in 2007, which is 14 years ago. At that time India was just developing in the […]

Names with stories: The story behind RemoteTeam.com

With his 10 years of experience managing remote teams successfully, Sahin shares the story behind his latest company called RemoteTeam.com, how did he get the exact brand match domain name, and why incoming entrepreneurs shouldn’t be ‘jacks of all trades’.

Names with stories: The story behind DistantJob.com

After building his first company entirely remotely through the use of freelancers and contractors, Sharon Koifman, the President of DistantJob, felt burned by the lack of culture and team cohesion. And that’s how the story of DistantJob began. In this interview for our “Names with stories” series, Sharon answered our questions about the brand name, the domain name choice, and his future plans.

Names with stories: The story behind Desktop.com

Rolf Larsen, CEO and founder of Desktop.com, talks about his source of inspiration for starting the brand, the name Desktop.com, and what can we expect from them in the coming period.

Advice from the expert: Why brand names and domains are so important

We asked Jim Harrison to share his thoughts on the importance of brand names and domains, here’s what he said.

Interview with Gianluca Ruggiero: How brands can survive (and thrive) in the luxury market

Gianluca Ruggiero, Founder & CEO of MASSIVE, shared his thoughts on why strong relationships are key to luxury brand building. Bottega Veneta recently left social media. Even though not officially announced, some possible reasons may be focusing on building a direct connection with their customers, looking for more exclusive experience and issues with privacy of […]

Names with stories: The story behind HipsterInvestments.com

Ali Boone, the founder of Hipster Investments, talks about the origin of the company name, her choice of the domain, and how the pandemic affected her business.

Names with stories: The story behind Great.com

What makes Great so great? We talk with Erik Bergman about his entrepreneurial journey.

Names with stories: The story behind Vivaldi.com

In this interview, we had a chance to ask Jon why he quit Opera and founded Vivaldi, what is the value and importance of owning a premium exact match domain such as Vivaldi.com, and what has been the effect of having it for his brand.

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