Tsani Gramatikova
Tsani Gramatikova
Helping entrepreneurs make informed decisions about their brands with the team at MarkUpgrade.com and SmartBranding.com. Mother of a curly little (part-time) angel, one-eyed Bernese mountain dog, and two rescue pups. Married to a cool guy and his Harley. Feel free to reach out for advice on any of the above topics.

New Name, Renewed Mission: Modern Aspect Rebrands to Post & Porch

Post & Porch has secured the exact brand match domain, PostandPorch.com, to solidify its online presence.

By Tsani Gramatikova 0 Comments 1 min read Continue reading

Unlocking Branding Potential: The Creative Use of Domain Names

Here are some examples of leading companies creatively utilising domain names to their advantage, setting new benchmarks in digital branding.

By Tsani Gramatikova 0 Comments 16 min read Continue reading

Elevating the Brand: Meow's Strategic Domain Upgrade from Meow.co to Meow.com

Meow, a banking and treasury management platform designed for venture-backed startups, has recently taken a significant step in its branding journey, upgrading from the domain Meow.co to the exact brand match Meow.com.

By Tsani Gramatikova 0 Comments 3 min read Continue reading

Briq's Transition to .com: Accelerating Growth in the Global Construction Sector

In 2023, Briq acquired the exact brand match domain name Briq.com, enhancing the company’s marketing effectiveness across various channels and significantly reducing security risks.

By Tsani Gramatikova 0 Comments 2 min read Continue reading

MidSouth Floors Transforms into Structis: A Rebranding Story of Synergy and Growth

MidSouth Floors, a leading provider of innovative solutions in floor underlayment and insulation in the Southeast US, has joined the MaxTech family and rebranded as Structis.

By Tsani Gramatikova 0 Comments 2 min read Continue reading

Brand Autonomy in the Digital Age: Thriving Beyond Third-Party Platforms

Navigating the challenges of third-party platforms, businesses increasingly recognise the value of brand autonomy in building and maintaining their digital presence.

By Tsani Gramatikova 0 Comments 13 min read Continue reading

Rebranding to Realta Wealth: How CoastalOne is Adapting to New Broader Horizons

CoastalOne, a top-tier wealth management firm, has evolved past its initial focus and rebranded to Realta Wealth.

By Tsani Gramatikova 0 Comments 3 min read Continue reading

Monthly Funding Report: December 2023 Funded Startups and Their Domain Name Choices

The majority of companies (276 out of 505) have opted for exact brand match domain names, which ensures their brand protection and fosters trust among customers and business partners.

By Tsani Gramatikova 0 Comments 9 min read Continue reading

New Identity, Broader Reach: Incentive Solutions and OneAffiniti rebrand to Extu

Incentive Solutions, a leading channel marketing and sales solutions provider, has rebranded to Extu, after its acquisition by Capstreet and subsequent merger with OneAffiniti.

By Tsani Gramatikova 0 Comments 2 min read Continue reading

Desktop Rebrands to Webtop: Premium Domain Desktop.com Hits the Market

In late 2023, Larsen revealed the company’s rebrand to Webtop, transitioning to the exact brand match domain Webtop.com.

By Tsani Gramatikova 0 Comments 2 min read Continue reading

Previous page Next page