Kristina comes from beautiful Belgrade and she always loved brands and the psychology behind them. In case you are wondering where you can find her, the answer is... on social media! And, yes, she checked you out already.
Kathryn Ross, brand manager at Phrase, was more than happy to share with us what were the reasons behind acquiring the domain Phrase.com, what effects they immediately noticed after the upgrade from PhraseApp.com and how the word “app” obstructed the brand from growing further.
Susan Lindner, the Founder and CEO of Emerging Media, answered our questions about the origin of the brand name, who owns their EBM domain Emergingmedia.com and why they couldn’t get it, and why consistency is the key to successful branding.
Choosing the best possible domain name for your website is absolutely critical. We have discussed with LIG Nanowise why securing the Lig-nanowise.com domain name has been important to achieving the global brand vision.
Omar Ruman talks about his entrepreneurial journey, the domain name Ruman.com.ar, and why you should never give up on your dreams. What is the story behind Ruman? Ruman Consulting is the result of the evolution of three generations of entrepreneurs who were able to inherit the greatest of fortunes, knowledge, and curiosity. What I mean by […]
Jack Forbes, co-founder and CEO at PadPiper, talks with us what was the source of inspiration for the name PadPiper, how did he get the domain PadPiper.com and why having an online presence is essential for their brand.
In this interview with Snorri Bjarnvin Jónsson from Captain, we talk about the company’s brand philosophy, what is the meaning behind the name, and what are some future plans for the company.
Yael Tamar, CMO and Partner at SolidBlock, answered our questions about the idea for SolidBlock, naming, and the importance of having an online presence.
Colin Green answered our questions on how was the idea for Captain Chocolate born, what was the reason he decided to name his brand “Captain Coffee” and why he changed it later to “Captain Chocolate”. Here, he shares lessons he learned along the way.
