Structure Studios upgraded its domain name from StructureStudios.com to the EBM (Exact Brand Match) domain Structure.com in the first quarter of 2021. It’s amazing how a great domain name can enhance the value of a business as a brand.
Launched in March 2020, Clubhouse is an audio only chat app that went widely popular over the course of 2021. The app was initially available to iPhone users only, with an invitation from exiting members. Whether it was the pandemic and people finding new ways to pass time, the exclusivity factor or a combination of […]
David Pierce recently wrote a great article spinning off the recent sale of Angel.com and touching on how .com has developed over time and the effect it has on business globally. Here are some takeaways, do spend the time to read the full article, it is worth it. Neal and Jeff Harmon, brothers and co-founders […]
Recent privacy scandals, algorithm changes, censorship across social media giants raised red flags for many brand owners. Is Bottega Veneta’s move a reaction to that? Here are some opinions from the fashion and entrepreneurial world.
When you are just starting out, even before launching, the name you choose for your idea will affect how you, yourself, and your team see the project. Is it just a shot in the dark, so it really doesn’t matter what it’s called?
Domain names are digital assets and similar to many intangible assets are hard to value for many business owners. Michael Cyger, Founder of DomainSherpa & Publisher of DNAcademy, made a great analysis of CARS.COM’s IPO, which gives insights to the valuation of the domain name. Here are some extracts. As part of any IPO, a newly traded public […]
