OPENLANE

KAR Global Rebrands to OPENLANE, Highlighting Transformation into Asset-Light Digital Marketplace with Customer-First Commitment

KAR Global, a leading provider of used vehicle remarketing services, has announced its rebrand to OPENLANE. The rebrand reflects the company’s transformation into a more asset-light digital marketplace and signals a commitment to a customer-first approach. The consolidation of platforms, offerings, and operations under the OPENLANE brand will help accelerate innovation and simplify the customer […]

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