Prime’s Rise and Fall: A Hypergrowth Mirage In 2022, YouTubers Logan Paul and KSI launched Prime Hydration, and boom – a viral marketing machine. It pulled in $250 million in retail sales in its first year and escalated to a blockbuster $1.2 billion in 2023. But cheap thrills fade fast. In the UK, Prime’s revenue collapsed by roughly 70% year‑over‑year, from […]
Entrepreneur Cody Schneider recently sparked a fiery conversation with a simple, powerful statement: “buy the .com. Just literally, always, buy the .com.” Why such unwavering trust in .com domains? Because, as Schneider emphasies, “.com” carries “30 years of trust built into it”. Trust that you immediately inherit the moment you launch your brand on this […]
Your domain name is a powerful component of brand credibility and customer perception.
BigCommerce, the well-established e-commerce platform, recently made a strategic move by securing the strategic domain name Commerce.com, transitioning to a unified parent brand called Commerce.
Clean energy company Gentari has rebranded Amplus Solar, its Commercial & Industrial (C&I)-focused platform, under the Gentari name.
The Exact Brand Match (EBM) domain Quilt.com aligns with how people naturally refer to the company, without introducing confusion or qualifiers.
From our analysis of 130 Buy Now, Pay Later (BNPL) companies, we have identified key trends in naming and domain name usage.
Among the 634 companies tracked in April, .com continues to dominate, with 402 companies (63%) choosing it as their primary domain extension.
Kickstart, a venture capital firm based in Utah, has acquired the domain Kickstart.com, upgrading from KickstartFund.com.
As part of its rebrand, DoveRunner has secured the Exact Brand Match (EBM) domain name DoveRunner.com.
Complete Solaria has announced it is rebranding to SunPower, following the acquisition of SunPower Corporation’s assets in 2024.
As part of the rebrand, the company secured the Exact Brand Match (EBM) domain name SphereBio.com – a key step in supporting a seamless brand transition.