domain name

Understanding domain names for your brand

What are domain names? How do they work? Whether you sell online or use the internet to promote your products or services, nowadays it is inevitable you need to be on the internet. Your domain name is your spot online, it is where your potential and current clients, business partners, investors, even your team members, […]

How to value a domain name for your business?

This document covers some questions you can ask yourself in order to determine whether or not a certain name is a good investment for your brand, as well as some potential risks and benefits you may be not aware of.

Lumi Labs rebrands to Sunshine

In November 2020, Palo Alto-based startup Lumi Labs has evolved into Sunshine.

Everything You Need To Know About EBMs

What is an Exact Brand Match domain? What effects would it have on your business? What risks do you take on by not owning yours? We’ve put together some tips on the topic.

9 things to know before you invest in that premium domain

Investing in a premium domain can be complex. To ensure you make the right decision regarding the name, price, and overall choice, here are nine essential tips to guide you through the process.

Names with stories: Peter Coffee, VP for Strategic Research at Salesforce, on names, domains and the IOT

Peter Coffee, VP for Strategic Research at Salesforce, talks about brand names, why domain names are so important, and IoT.

Names with stories: The story behind Sailo.com

In this interview, we are talking to Adrian Gradinaru, Founder and CEO of Sailo, about the origin of the brand name, how did they get the domain Sailo.com, how important is the presence of their brand online and much more.

If you have $500k to invest in your brand today, what is the best way to spend it?

Let’s look at some options at what $500,000 can get you.

8 Common frustrations when acquiring a domain name for your brand

Are you confused about where to start?

50+ entrepreneurs reveal what changed after getting their best domain name

This is what we found after compiling some quotes from entrepreneurs who have shared with the public what changed after they acquired their best domain name.

Names with stories: The story behind BiKi.com

Ethan Ng, CEO of BiKi, talks about the company’s brand philosophy, how did they get the domain name BiKi.com and what are some future plans for the company.

Names with stories: The story behind Coinvasity.com

Coinvasity is a cryptocurrency and blockchain resource database that aims at promoting blockchain adoption through education and incentivized participation in blockchain activities. In this interview for MarkUpgrade, Awolesi Gideon, the founder of Coinvasity, talks about the origin of the brand name, why the domain name Coinvasity.com is important for his business and what is the most important thing for his brand right now.

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