SB RSSThe Fall 2025 batch includes roughly 150 startups operating across multiple sectors, with a pronounced concentration in B2B software.
Here’s what not to do this year, based on our experience with founders and teams navigating growth.
Anything has acquired Anything.com for $2 million, completing a brand transition that mirrors the company’s growth from an early-stage tool into a serious software platform.
Manik Kundra, founder of Icy Studios, has just made the biggest investment of his life – acquiring ICY.com.
In May 2025, Berkeley-based robotics company Kiwibot announced a major rebrand, adopting the domain and brand Robot.com.
Owning the right domain is not a marketing flex. It’s a capital allocation decision.
The Story So Far Alex Rodriguez and co-founder Marc Lore have raised $23 million for Jump – a platform aiming to be the “Shopify for sports teams,” blending ticketing, marketing, and fan data in one seamless package. They’re operating under one powerful domain name Jump.com. Short, punchy, and unmistakable. Why Jump.com Reads Like a Strategy […]
In December 2015, before OpenAI was officially announced, its co-founders were still debating the right name. The now-famous brand could easily have been something very different. “Cogito” or “Consider” were serious contenders but one thread stands out in the early exchanges: securing the right domain was already a priority. Greg Brockman, then CTO-to-be, suggested “Consider,” […]
Your domain name is a powerful component of brand credibility and customer perception.
BigCommerce, the well-established e-commerce platform, recently made a strategic move by securing the strategic domain name Commerce.com, transitioning to a unified parent brand called Commerce.
Clean energy company Gentari has rebranded Amplus Solar, its Commercial & Industrial (C&I)-focused platform, under the Gentari name.
The Exact Brand Match (EBM) domain Quilt.com aligns with how people naturally refer to the company, without introducing confusion or qualifiers.
