Recraft Raises $30M, Signals Long-Term Vision With Recraft.com

By acquiring Recraft.com, the company signals continued growth and a clear commitment to long-term brand strength.

Skype Is History. Skype.com Still Has a Future. What Will Microsoft Do Next

Skype.com’s future will be guided by its enormous inherent value and Microsoft’s precedent in managing domains.

GoTo: A Naming Strategy Rooted in User Familiarity

As the GoTo product line gained traction, the company rebranded in 2022 to GoTo, aligning its name with what customers already recognised and trusted.

MultiPlan Becomes Claritev with Claritev.com, Reflecting Transformation and Future Vision

MultiPlan, a technology, data, and insights company focused on making healthcare more affordable, transparent, and fair, has rebranded to Claritev.

No More Prefix, No More Limits: Pickle Moves to Pickle.com

As the company grows and reaches new audiences, owning the exact brand name ensures consistency, protects its identity and supports long-term growth.

Starting Smart: How Marshmallow.com Set the Tone for a $2B Unicorn

Backed by major investors like Portage Capital, BlackRock and Columbia Lake Partners, Marshmallow raised $90 million to expand beyond car insurance.

Monthly Funding Report: March 2025 Funded Startups and Their Domain Name Choices

The companies on the list show a preference for .com domains, with 368 out of 562 opting for this extension.

Fast Company’s 2025 World’s Most Innovative Companies and Their Domain Name Choices

Out of the 50 companies on Fast Company’s 2025 list of the World’s Most Innovative Companies, 45 use .com domains.

Launching on an EBM: The Power Behind Hears.com

An EBM name like Hears.com is the natural choice of most internet users, making marketing efforts more effective across all channels.

FashionTech Companies and Their Domain Name Choices

47 out of 63 brands use a .com domain. It offers credibility, memorability, and stronger consumer trust, key in a digital-first space like FashionTech.


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