SB RSSChoosing your company’s moniker is one of the most important decisions you’ll make when you start a new brand, so we discuss with Mark Gunnion the trends and best practices around naming a company.
You know brand and branding are important but not sure how exactly? Let’s look at some facts and numbers on the ROI of a brand.
Needless to say, if there’s anyone who knows a thing or two about brands and branding, it is Bob Iger. Here are some highlights on the topic of brands and branding that we find invaluable and relevant to our audience.
Let us take a look into the past and see how things were done, how we do them now, and admit that, sometimes, not old days were better.
We recently came across the study called Six habits of digital transformation leaders, and, considering that digital transformation is the integration of digital technology into all areas of a business, we have decided to pick the most interesting quotes that will make you think: Are you a leader or a laggard?
How much should I pay for the domain name for my business? How much is too much and how do you measure that?
What is the difference between a website and a domain name? Is it the same thing? Is URL a domain name? Do you need a domain name to have a website? Let’s settle this once and for all!
A New Chinese Year is about to start, and we are using it as an excuse to take a deeper look at Chinese brands and e-commerce trends.
When it comes to branding, there are many misconceptions and mistakes, so let’s try to explain them and see how to rise to the comprehensive brand strategy game.
While we can’t necessarily take all the pressure of making a good choice away, we have put together some tips that may make your life a tiny bit easier.
If you have little to no idea how to do that however, we’ve got you covered. Here is your quick guide on transferring your premium domain name to your chosen registrar.
