SB RSSWe asked Jim Harrison to share his thoughts on the importance of brand names and domains, here’s what he said.
As your brand name, along with the matching domain name, helps you differentiates your brand, we asked 9 experts for their advice on how to use a domain name in your digital marketing strategy. Here’s what they said.
A series of stories highlighting how businesses transformed after upgrading their domains.
Domain names are intangible brand assets, and as such it is often hard for entrepreneurs to put a value on them. Automated appraisal tools are often a quick fix for that. We’ll go over the most popular solutions and explore how they work. Popular Domain Appraisal Tools We will use the same domain name as […]
Domain names are digital assets and similar to many intangible assets are hard to value for many business owners. Michael Cyger, Founder of DomainSherpa & Publisher of DNAcademy, made a great analysis of CARS.COM’s IPO, which gives insights to the valuation of the domain name. Here are some extracts. As part of any IPO, a newly traded public […]
Discover why choosing the right domain name is essential for your business, how it serves as a strategic asset, enhances brand recognition, credibility, and long-term growth.
A thriving domain is like a piece of digital real estate. Here is a typical path a domain name will take during its “life-cycle”.
What is Brand equity by definition? Why does it matter?
Tatiana Bonneau shares her thoughts on the importance of domain names for startups.
Acquiring the most expensive domain names as the cheapest way to market your business online.
Deciding on a domain name is as much important as selecting your company name, it’s the most important decision you will make for your business.
Your desired .com domain name is taken. So what? Just add another word! Pick a fancy new extension! Put a dash? Anything can work, it doesn’t really matter, does it?
