The Fall 2025 batch includes roughly 150 startups operating across multiple sectors, with a pronounced concentration in B2B software.
So get cosy, grab your favourite winter treat, and dive into the standout Christmas adverts of 2025 that are guaranteed to lift your spirits.
From our analysis of 130 Buy Now, Pay Later (BNPL) companies, we have identified key trends in naming and domain name usage.
Among the 634 companies tracked in April, .com continues to dominate, with 402 companies (63%) choosing it as their primary domain extension.
Our analysis of 120 trading platforms shows a clear preference for Exact Brand Match (EBM) domains combined with the .com extension.
The companies on the list show a preference for .com domains, with 368 out of 562 opting for this extension.
Out of the 50 companies on Fast Company’s 2025 list of the World’s Most Innovative Companies, 45 use .com domains.
47 out of 63 brands use a .com domain. It offers credibility, memorability, and stronger consumer trust, key in a digital-first space like FashionTech.
.com remains the dominant choice, with 405 companies (67%) leveraging the most trusted global extension.
Space companies favor .com domains (95 out of 120) and Exact Brand Match (EBM) domains (76), recognising their advantages in credibility, consistency, and global reach.
77 of the companies on the 2024 Fintech 100 CB Insights list use the .com extension.
The .com extension remains the top choice among the monthly funding companies, with 416 using it for its global recognition, trust, and ease of access, making it the preferred option for businesses aiming for credibility and market leadership.
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