Tsani Gramatikova
Tsani Gramatikova
Helping entrepreneurs make informed decisions about their brands with the team at MarkUpgrade.com and SmartBranding.com. Mother of a curly little (part-time) angel, one-eyed Bernese mountain dog, and two rescue pups. Married to a cool guy and his Harley. Feel free to reach out for advice on any of the above topics.

Hortum Unlocks the Benefits of Exact Brand Match (EBM) Domain with Hortum.com

The company operates on the country-specific domain Hortum.es but has also invested in the Exact Brand Match (EBM) domain Hortum.com.

By Tsani Gramatikova 0 Comments 1 min read Continue reading

Monthly Funding Report: September 2024 Funded Startups and Their Domain Name Choices

.com domains, chosen by 408 out of 612 businesses, underscore the global appeal and trustworthiness commonly associated with this extension, ensuring a broad and professional online presence.

By Tsani Gramatikova 0 Comments 10 min read Continue reading

From Schwan’s to Yelloh: A Rebrand That Lost Its Way

After 72 years in business, Yelloh, formerly known as Schwan’s Home Delivery, has announced that it will be closing its doors for good this November.

By Tsani Gramatikova 0 Comments 3 min read Continue reading

From AltoGlobalProcessing.com to AltoPay.com: A Rebrand Focused on Simplicity and Growth

Alto Global Processing, a payment solutions provider for nearly 15 years, has rebranded as AltoPay.

By Tsani Gramatikova 0 Comments 2 min read Continue reading

Sporttape Goes Global with EBM Sporttape.com and £1 Million in New Funding

In May 2024, Sporttape took a major step forward by investing in the Exact Brand Match (EBM) domain Sporttape.com.

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A New Chapter for Deutsch: Independence, Creativity, and Brand Consistency with Deutsch.com

On 1st October 2024, Deutsch LA officially rebranded as Deutsch, marking a new chapter in the company’s history.

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Valur.io to Valur.com: Strengthening Trust and Expanding Horizons in Financial Planning

Valur.com is more accessible and memorable, making it easier for potential clients to find, share, and engage with the brand.

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From Soccerverse.io to Soccerverse.com: Enhancing Credibility and Expanding the Global Football Community

The upgrade to Soccerverse.com enhances brand consistency, ensuring that the Soccerverse name is aligned across all platforms.

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Threads.com Joins Meta's Portfolio: A Game-Changer for the Threads Social Network

Meta, the parent company of Facebook and Instagram, has acquired the Exact Brand Match (EBM) domain Threads.com, as confirmed by updated Whois records on September 24.

By Tsani Gramatikova 0 Comments 3 min read Continue reading

Unlocking Global Potential: The Power of LovePlayer.com’s Domain Upgrade

In May 2024, LovePlayer enhanced its online presence by acquiring the Exact Brand Match (EBM) domain LovePlayer.com.

By Tsani Gramatikova 0 Comments 1 min read Continue reading

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