Tips

Online brand: How to find your authentic voice?

How to define your authentic brand voice and stand out.

The top 3 reasons why it's time to rebrand your company

Just like you, your business is born to grow and… to change! Whatever the reason, you should know when it’s time to rebrand your business, and then TAKE ACTION. Rebranding can enable you to stand out from your competition, breathe new life into your marketing efforts and help you to reach new (and bigger!) target […]

Why Your Domain Name Matters: 4 Reasons Why .Com Domain Names Are The Best For Your Brand

Deciding on a domain name is as much important as selecting your company name, it’s the most important decision you will make for your business.

How prepared is your brand for the holiday shopping madness?

Let the shopping rumpus start!

What are the risks of running a business on a compromise domain name?

Your desired .com domain name is taken. So what? Just add another word! Pick a fancy new extension! Put a dash? Anything can work, it doesn’t really matter, does it?

Lexicon Branding – CMO Survey

CMO survey shows that developing effective brand names is getting harder and is more important in the digital economy.

What do owners of premium domain names say?

In this article, you will find some comments from entrepreneurs who have chosen to invest in a premium domain name for their business.

How to value a domain name for your business?

This document covers some questions you can ask yourself in order to determine whether or not a certain name is a good investment for your brand, as well as some potential risks and benefits you may be not aware of.

Everything You Need To Know About EBMs

What is an Exact Brand Match domain? What effects would it have on your business? What risks do you take on by not owning yours? We’ve put together some tips on the topic.

How are the world’s most famous brands reacting to COVID-19?

And why we are here to applaud them.

8 Common frustrations when acquiring a domain name for your brand

Are you confused about where to start?

Is your business ready for the unexpected?

What are you doing today to have a strong brand tomorrow?

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