Naming tips

Lexicon Branding – CMO Survey

Despite naming being cited as the most important element for success when bringing a new brand to market—and the most difficult to get right—85% of CMO’s surveyed by Lexicon in February 2019 are still willing to assign the task internally or to a design firm. Firms that lack the specialization, experience, and proven results. According […]

Everything You Need To Know About EBMs

What is an Exact Brand Match domain? What effects would it have on your business? What risks do you take on by not owning yours? We’ve put together some tips on the topic.

8 Mistakes Entrepreneurs Make When Buying Domain Names

…and how to avoid them.

We analyzed 1587 funded startups and their domain name choices

Here is what we have learned.

12 Brand Experts And Entrepreneurs Share Their 2019 Business Naming Tips

We asked 12 brand experts and entrepreneurs to share their best advice on how to create a brand name, and here’s what we have learned.

13 Entrepreneurs Explain How They Came Up With Their Brand Name

Need to create a catchy brand name?

Booking got a trademark for their .com domain, what does that mean to your business?

Let’s look at Ruth Bader Ginsburg’s comments she delivered as the opinion of the Court.

Where did Quibi go wrong: What can entrepreneurs learn from Netflix’s rival rough start

Quibi and Netflix are parts of the same industry, so what made such a difference between them?

Is your domain name ready for the voice search era?

Voice search has arrived so here’s how can you optimize your domain name for it.

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