Domain tips

5 Most Common Ways to Get Your Domain Name Strategy Wrong

This guide highlights the common mistakes and misconceptions that can derail your brand’s digital identity. 

Brick-and-Mortar Meets Dot-Com: A Short Comedy

Premium domains and prime real estate are often compared – both serve as prestigious addresses, one in the virtual world, the other in the physical.

The Power of Premium Domains: How Entrepreneurs Are Investing in the Future

We will explore the factors that motivated these entrepreneurs to invest in premium domain names, as well as the strategies they employed to capitalize on their investments.

Top 10 Rebranding Mistakes and How to Avoid Them: A Guide for Entrepreneurs

Here are the top ten critical mistakes that entrepreneurs make during rebranding and what you can do instead to prevent them.

A Short Guide to Buying a Premium Domain Name

We shortly describe the process of acquiring a premium domain name. Note not all cases are the same, but those are the most common steps.

Beyond the Ordinary: Comparing Yachts and Premium Domains as Exclusive Investments

In this article, we’ll have some fun comparing yachts and premium domains.

Tatiana Bonneau Talks with Jason Barnard About Domain Names as Brand Assets

Tatiana shares valuable insights on the importance of selecting a domain name that aligns with a business’s vision and target audience.

Preparing for an Uncertain Future: Domain Name Strategies for Business Owners

A strong domain strategy can help you protect your brand in different markets and prevent others from using similar names.

We Asked ChatGPT to Write a Poem About Dating Your Brand: Are You a Match?

Will You Date Your Brand? A Poetic Reflection

Can Your Brand Win a First Date with Customers?

As a business owner, you have likely put a great deal of time and effort into building your brand. But have you ever considered if your brand would make a good first impression on a “first date”?

Maximising Your Domain Name Strategy: The Benefits of Premium Domain Names for SMEs

A memorable and unique domain name can differentiate your business from competitors and make a lasting impression on potential customers.

Building a Brand with a Strong Online Presence: Jordan Fried's Vision and Approach to Domain Names as Internet Real Estate

With years of experience in buying domain names, Jordan has gathered a wealth of knowledge on the subject.

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